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Thursday, February 14, 2013

Superman-themed Kia Optima Hybrid


Kia and DC Entertainment have unveiled the sixth of eight super hero-inspired vehicles at the Chicago Auto Show. The vehicles are playing an important role in creating awareness for DC Entertainment’s “We Can Be Heroes” giving campaign. The Optima Hybrid is the latest Kia to receive the super hero treatment, the theme being – Superman. The modifications made in the vehicle are all cosmetic and it has not received any mechanical modifications to make it fast or something.





Kia and DC Entertainment have unveiled the sixth of eight super hero-inspired vehicles at the Chicago Auto Show. The vehicles are playing an important role in creating awareness for DC Entertainment’s “We Can Be Heroes” giving campaign.

The Optima Hybrid is the latest Kia to receive the super hero treatment, the theme being – Superman.

The modifications made in the vehicle are all cosmetic and it has not received any mechanical modifications to make it fast or something.

The first five super hero themed Kias were Batman (Optima SX), Flash (Forte Koup), Green Lanter (Soul), Cyborg (Forte Five-Door) and Aquaman (Rio Five-door).



About the Optima Hybrid

The Kia Optima Hybrid stands apart from the crowd with its impressive power, eye-catching style, modern amenities and long list of standard safety features. Kia’s first hybrid in the U.S. offers drivers cutting edge-technologies, including an eight-speaker Infinity® audio system, HD Radio™ and Kia’s UVO powered by Microsoft® voice-activated infotainment and communications system.




About DC Entertainment

DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world. In January 2012, DC Entertainment, in collaboration with Warner Bros. and Time Warner divisions, launched We Can Be Heroes-a giving campaign featuring the iconic Justice League super heroes-to raise awareness and funds to fight the hunger crisis in the Horn of Africa.

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